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Themes | Mobilising
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WBW
Themes
Each unique,
captivating and issue specific theme has given a clear focus for
organising WBW activities. The Baby-Friendly Hospital Initiative
(BFHI) is a good example of a very specific theme that focused
global attention on activities that aim to change hospital practices
worldwide to support breastfeeding.
It
is worth noting the titles of all WBW themes to date to get a
sense of the different dimensions of the breastfeeding issue that
have been highlighted for global action.
These include
health care systems, women's employment and women's work, marketing
practices of breastmilk substitute companies, national laws and
practices on breastmilk substitute, community action, ecology,
economy, science and education and human rights.
1992
Baby-Friendly Hospital Initiative (BFHI)
1993
Mother-Friendly Workplace Initiative
(MFWI)
1994
Protect Breastfeeding: Making the Code
Work
1995
Breastfeeding: Empowering Women
1996
Breastfeeding: A Community Responsibility
1997
Breastfeeding: Nature's Way
1998
Breastfeeding: The Best Investment
1999
Breastfeeding: Education for Life
2000
Breastfeeding: It's Your Right
2001
Breastfeeding in the Information Age
2002
Breastfeeding: Healthy Mothers and Healthy
Babies
2003
Breastfeeding in a Globalised World
............for Peace and Justice
2004
Exclusive Breastfeeding: the Gold Standard
-
............Safe,
Sound, Sustainable
2005
Breastfeeding and Family Foods: Loving
& Healthy -
............Feeding
Other Foods While Breastfeeding is Continued
2006
Code Watch - 25 Years of Protecting Breastfeeding
2007
Breastfeeding: The 1st Hour - Save ONE million babies!
............
2008
Mother Support: Going for the Gold Everyone Wins!
............
2009
Breastfeeding: A Vital Emergency Response
............
2010
Breastfeeding, Just 10 Steps! -
............The baby friendly way
2011
Talk To Me! Breastfeeding -
............A 3D Experience
Each theme
has laid the foundation for the next, so that new actions can
be built upon the successes of the old. The diverse themes also
help to raise the issue in new and fresh ways making WBW every
year interesting for groups to look forward to.
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